It's important to act quickly to keep the brand you are creating emblazoned in the mind of the consumer. So the second after you've successfully sold your product on TV, we'll help you start building your brand. Brand building leads to super selling. And super selling leads to super revenues.

With your product as the central focus, we'll put into motion a series of pre-planned marketing strategies synchronized to support, promote and exploit the maximum marketing potential of your brand. This will include every phase of direct marketing while simultaneously introducing your product to multiple markets.

Logo design to packaging

The look and feel of your product has a huge impact on how deep of an impression your brand makes on the consumer. It's one of the most dynamic ways for your brand to own a category. And it sets the stage for a brand with a long life ahead of it. With dozens of past product design mega hits, Tara Productions will help you create a super desirable and memorable image for your product.

The name, logo design, color, shape, typeface, and packaging materials used for your product all go into the mix, promoting at every minute your product's benefits. If your product lights up, yellow might be one of the colors chosen. A stylized facsimile of your product as well as its name might become part of the logo itself. With choices ranging from boxing to bubble packing, colors to package design, we work with you through every phase to come up with the most cost effective, appealing, and memorable result.

Tara Productions handles every aspect of packaging design. We'll work up designs for pamphlets, booklets, instructions, DVD/VHS boxes, labeling - whatever you product needs are - all in the service of building a memorable and benefit-oriented look for your brand.

Multi-Media Ad Campaign

"As seen on TV" has the potential to increase consumer desire tremendously, but getting your product out into the media quickly is key. Tara Productions puts tremendous pre-planning into your multi-media ad campaign so it's ready to go immediately. We'll get your product into a wide variety of media outlets, propelling your brand through the clutter and competition. We have all the capabilities needed to give your brand widespread public awareness and a national - even international - identity.

We can produce radio commercials, print ads, free-standing inserts, product websites, and retail displays for you. We'll help you get on the powerful home shopping channels which generate multi-billion a year revenues. We'll help you plan retail sales. And for foreign sales, we'll produce foreign language versions of your DRTV spots and infomercials - complete with native language voiceovers and testimonials. We'll help you decide on the potential of developing a web site, CD-ROMs and mass e-mails, and create them for you too. We'll exploit every type of media outlet that will help to build and strengthen your brand.

Consumer Recognition

Being first in the mind of your consumer is often more important than being first in the marketplace. The more your brand is recognized, the more confidence and trust is established and the more powerful the impulse to buy. This is a golden opportunity to create instant recognition for your brand, driving it so deeply into the consumer's mind that your brand begins to "own" the whole category.

Ownership of a category requires acting quickly on your brand name by immediately creating more successful products in the same category. For example, if your brand first introduces a hair remover for your legs, you might follow up with a cellulite buster cream that helps diminish the appearance cellulite on your legs. You can add any new products that are related in some way to your original product. Tara Productions has a stupendous track record helping clients develop successful, new products that build their brands quickly.

Brand building is the key to instant recognition and a continued flow of revenue - So don't miss out, call Tara Productions today!!